{[ translations.title]}
{[ translations.subtitle]}
{[ translations.countrySelectLabel]}
{[ translations.selectLabel ]}
{[ currentCountry?.name ]}
{[ translations.countrySelectTitleLocalizations]}
Argentina
Australia
Austria
Belgium
Brazil
Cambodia
Canada
China
Czech Republic
Denmark
France
Germany
Greece
Hong Kong SAR China
Hungary
India
Indonesia
International
Ireland
Italy
Japan
Laos
Malaysia
Maldives
Myanmar (Burma)
Nepal
Philippines
Poland
Singapore
Slovakia
South Korea
Spain
Sri Lanka
Taiwan
Thailand
United Kingdom
United States
Vietnam
{[ translations.countrySelectTitleCountries]}
Afghanistan
Albania
Algeria
American Samoa
Andorra
Angola
Anguilla
Antigua & Barbuda
Armenia
Aruba
Azerbaijan
Bahamas
Bahrain
Bangladesh
Barbados
Belarus
Belize
Benin
Bermuda
Bhutan
Bolivia
Bosnia & Herzegovina
Botswana
British Virgin Islands
Brunei
Bulgaria
Burkina Faso
Burundi
Cameroon
Cape Verde
Cayman Islands
Central African Republic
Chad
Chile
Christmas Island
Cocos (Keeling) Islands
Colombia
Comoros
Congo - Brazzaville
Congo - Kinshasa
Cook Islands
Costa Rica
Croatia
Cuba
Cyprus
Côte d’Ivoire
Djibouti
Dominica
Dominican Republic
Ecuador
Egypt
El Salvador
Equatorial Guinea
Eritrea
Estonia
Eswatini
Ethiopia
Falkland Islands
Faroe Islands
Fiji
Finland
French Guiana
French Polynesia
Gabon
Gambia
Georgia
Ghana
Gibraltar
Greenland
Grenada
Guadeloupe
Guam
Guatemala
Guinea
Guinea-Bissau
Guyana
Haiti
Honduras
Iceland
Iran
Iraq
Isle of Man
Israel
Jamaica
Jersey
Jordan
Kazakhstan
Kenya
Kiribati
Kuwait
Kyrgyzstan
Latvia
Lebanon
Lesotho
Liberia
Libya
Liechtenstein
Lithuania
Luxembourg
Macao SAR China
Madagascar
Malawi
Mali
Malta
Marshall Islands
Martinique
Mauritania
Mauritius
Mayotte
Mexico
Micronesia
Moldova
Monaco
Mongolia
Montenegro
Montserrat
Morocco
Mozambique
Namibia
Nauru
Netherlands
New Caledonia
New Zealand
Nicaragua
Niger
Nigeria
Niue
Norfolk Island
North Korea
North Macedonia
Northern Mariana Islands
Norway
Oman
Pakistan
Palau
Palestinian Territories
Panama
Papua New Guinea
Paraguay
Peru
Portugal
Puerto Rico
Qatar
Romania
Russia
Rwanda
Réunion
Samoa
San Marino
Saudi Arabia
Senegal
Serbia
Seychelles
Sierra Leone
Slovenia
Solomon Islands
Somalia
South Africa
St. Barthélemy
St. Helena
St. Kitts & Nevis
St. Lucia
St. Pierre & Miquelon
St. Vincent & Grenadines
Sudan
Suriname
Sweden
Switzerland
Syria
São Tomé & Príncipe
Tajikistan
Tanzania
Timor-Leste
Togo
Tokelau
Tonga
Trinidad & Tobago
Tunisia
Turkey
Turkmenistan
Turks & Caicos Islands
Tuvalu
U.S. Virgin Islands
Uganda
Ukraine
United Arab Emirates
Uruguay
Uzbekistan
Vanuatu
Vatican City
Venezuela
Wallis & Futuna
Western Sahara
Yemen
Zambia
Zimbabwe
{[ translations.langSelectLabel]}
{[ currentLocalizationLang?.name ]}
{[ localization.label ]}
{[ translations.errors.invalidDate ]}
{[ translations.errors.invalidDate ]}
{[ translations.errors.invalidAge ]}
{[ translations.errors.invalidDate ]}
{[ translations.errors.invalidAge ]}
{[ translations.locationMessage ]}

{[ translations.legalDisclaimer]}

Aperol Life View

A day in the life of Venice

Home Aperol Life View

Our Story

The world has only a surface view of Italy :pizza, pasta, historic cities, beautiful landscapes. It’s a picture postcard. But the reality is so much more than what you see from afar…

To really know Italy is to feel its way of life: through the people that make it a unique place in the world. Through their passion for life, their joy of family, friends and human connections. Through their crafts, customs and rituals, their way of finding joy even in small gestures.

And a ritual close to the heart of italians is aperitivo. A time to relax, unwind and enjoy a moment with friends with Aperol spritz.
We were born in Padova back in 1919 and were adopted by the people of Venice, becoming an icon with Aperol spritz.

As time passed we became loved by the entire country and today celebrated all around the globe.

Our love for Venice is always with us Venice made us, they took us in as one of their own.

The lively character of the venetians, who find a way to enjoy life no matter what challenges the city might bring, combined with their natural appreciation of crafts and customs made Aperol, their perfect aperitif.

In return we continue to celebrate Venice; its unique way of seeing the world from the water. It’s more than landmarks, it’s the people behind the place.

We invite the world to really feel Venice’s unique way of life, beyond the surface view.

We invite you to open up your view as we share the real Italy with the world.
Aperol. Join the joy.

The world has only a surface view of Italy:pizza, pasta, historic cities, beautiful landscapes. It’s a picture postcard. But the reality is so much more than what you see from afar…

To really know Italy is to feel its way of life: through the people that make it a unique place in the world. Through their passion for life, their joy of family, friends and human connections. Through their crafts, customs and rituals, their way of finding joy even in small gestures.

And a ritual close to the heart of italians is aperitivo. A time to relax, unwind and enjoy a moment with friends with Aperol spritz.
We were born in Padova back in 1919 and were adopted by the people of Venice, becoming an icon with Aperol spritz.

As time passed we became loved by the entire country and today celebrated all around the globe.

Our love for Venice is always with us Venice made us, they took us in as one of their own.

The lively character of the venetians, who find a way to enjoy life no matter what challenges the city might bring, combined with their natural appreciation of crafts and customs made Aperol, their perfect aperitif.

In return we continue to celebrate Venice; its unique way of seeing the world from the water. It’s more than landmarks, it’s the people behind the place.

We invite the world to really feel Venice’s unique way of life, beyond the surface view.

We invite you to open up your view as we share the real Italy with the world.
Aperol. Join the joy.

Explore Venice and its people with our Interactive Map

Stories

Join the joy of Venice and discover what it’s like truly to live the Venetian way of life through this interactive 360 film experience. Row through canals never seen before outside of Venice, pick fresh Italian produce alongside real Italian chefs, and drink in the golden hour over an aperitivo. This experience captures the beating heart of one of the world’s oldest cities, where the unseen joy of life and its moments of spontaneous conviviality are revealed.

Terrazza Aperol

Aperol-english-gb
Aperol-english-gb Aperol-english-gb

Terrazza Aperol: the quintessential Aperol experience, right in the heart of Venice. Come discover the place where joy and togetherness are always all-around.

Discover Terrazza Aperol
🙌 Welcome back! How may I help you today? 🤖
Aperol Virtual Assistant

Enhancing your experience

Buy Now
Select Country
icon toggle
Select Product

Join the Aperol Spritz® community!

Sign up to hear from Aperol, including future events, offers, and news!

Thank you for joining us!

Keep an eye on your inbox

Enter now!

Thank you for entering!

We’ll be in touch to let you know if you’re a lucky winner. In the meantime, browse our new Aperol Merch Shop for more.

Shop Now
×
enter your email to set your Preferences
Thank you! a link to set your preferences has been sent to you

You’ll receive an email with a link to modify your consent preferences.

Please, check your email address.